Attuned’s Annual State of Motivation Report

You can download all of our State of Motivation reports for free below.

 

 

The State of Motivation Report 2025

At a time when organizations must adapt to retain and inspire talent, understanding what truly motivates people is more critical than ever. By tracking fluctuations in intrinsic motivators across various generations and demographics, this year’s report aims to uncover the deeper psychological trends driving today’s workforce.

March 2025

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The State of Motivation Report 2024

In this year’s report, we’re honing in on the motivational shifts that have occurred from 2022 to 2023, examining not only what’s changed, but also asking why.

January 2024

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The State of Motivation Report 2023

This in-depth report reveals how global motivational needs have changed since 2018, creating a one-of-a-kind snapshot of how people’s values have shifted from before to during to after the pandemic.

January 2023

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