Attuned AI

Company Culture

Company Culture

The Culture Myth

Bill Boorman, one of the most perceptive and original HR tech industry observers out there, once said company culture is a myth. I disagree, but I can see why he might say that.

Sign up for the Attuned Newsletter and beat the hump day slump with a shot of intrinsic motivation in your inbox every Wednesday.

Scroll to Top

As global events reshape work and life, intrinsic motivators are shifting. The State of Motivation Report 2025 analyzes trends from thousands of Attuned users, revealing key insights on financial concerns, social relationships, and feedback—helping businesses adapt, engage talent, and navigate an evolving workforce.