Whatever you think of the term ‘snowflake’ in its popular modern usage, most people would probably agree that each person on the planet is, at least in the literal sense, unique. That is, there are no two people who have had identical life experiences, think 100% alike, and have the exact same combination of characteristics, likes, dislikes, fears, biases, values, ambitions, and thoughts.

This is one of the reasons Attuned exists: because people are different, and a cookie-cutter approach to management generally leads to a less than optimum work experience for both sides, from performance and productivity to longevity and meaningfulness.

But while the idea that people are different is central to our platform, we never fully appreciated quite how different they could be—until now.